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MY FRANCHISE CLIENTS INCLUDE:
THE WEALTHY FRANCHISEE BUSINESS PROGRAM at work
“This is a program that anyone wanting to become a franchisee, of any brand, should take BEFORE becoming a franchisee. This program not only helps set expectations but really puts things in perspective for what life is all about.”
Jerry DeFeo
V.P. Franchise Operations, Tide Cleaners
“This program has changed our thinking for how to make our franchise locations the best that we can. We’ve learned so much practical and mindset-based knowledge that we are already implementing into our businesses. We actually have a system for leading teams objectively now.”
Joseph and Jasmine Mims
Franchisees, Lil Coffee Cabin
“Your step-by-step course approach helped me quickly identify what had to change. It most importantly helped me draw a clear roadmap what I need to do in order to confidently engage in the next phase of growth of my business.”
Jean-Marc Landry
Franchisee, Spray-Net
The Wealthy Franchisee
STARTING A NEW FRANCHISE BUSINESS IS EXCITING… AT FIRST.
In the first few months, the process is exhilarating. You’ve taken the plunge into franchise ownership and can feel your entrepreneurial dreams manifesting before your eyes. Being your own boss is exciting!
Then the reality sets in. It’s harder than you thought. You face issues you weren't expecting. And it's a LOT of work. After the honeymoon period, many franchise owners often feel like they’ve hit a wall.
BREAKING EVEN IS ONE THING... BUT Where's the roi?
There are some tremendously successful franchisees out there that are living your dream. They make great money. They're growing. Many own multiple locations and still live balanced lives. They've proven franchise success is possible.
But for many franchisees, the reality of business ownership looks different: lots of blood, sweat, and tears for minimal gain. Working long hours just to get by starts to sound a lot like the 9-5 job you left behind.
YOU MIGHT FEEL STUCK, BUT IT’S CERTAINLY NOT
FOR LACK OF EFFORT.
To get out of your rut you’ve probably:
Increased Your Marketing
Talked to Fellow Franchisees
Talked to Your Franchisor
Spent Hours Researching Online
NONE OF THESE SOLUTIONS ARE WORKING FOR YOUR BUSINESS.
IN MOST CASES, YOUR ISSUES STEM FROM THESE THREE CORE CHALLENGES
1. YOU'RE OVER-EXTENDED
You’re up early, get to bed late, and in-between your day is filled with hiring and managing employees, serving customers, placing orders, maintaining inventory, communicating with the franchisor, and putting out fires. You’re so busy doing all the things a business operator has to do just to keep going, it’s no wonder you don’t have the bandwidth to figure out how to achieve more.
2. UNCLEAR DIRECTION
On the rare occasions that you have some time to devote to the big picture aspects of your business, it’s tough to find a clear path to success. Top-ranked franchisees in your system advise you to do things you're already doing and the support your franchisor provides focuses on day-to-day operations. You're following the system, but still not getting results you want.
3. GENERIC INSIGHTS
The root of the problem is simple – no matter where you turn, you receive generic, boilerplate answers instead of the personalized, in-depth advice you need. There are independent business consultants out there that can help, but the fee for their services can be prohibitive for franchise owners and detrimental to your daily operations.
The Wealthy Franchisee
The future you want is within reach.
I’M SCOTT GREENBERG and I've been in your shoes.
I wanted to create an additional income stream to support my career as a motivational speaker and invested in a fruit basket franchise called Edible Arrangements.
My wife and I did our research and were blown away by the potential. I assumed that my existing knowledge of peak performance and leadership would translate into success the moment the ink dried on the franchise agreement.
I was wrong. In our first year, we dealt with construction issues, inconsistent sales, a broken walk-in-cooler, a delivery driver fender bender, two break-ins, and countless employee issues. It was a rollercoaster, to say the least.
The Wealthy Franchisee
SALES WERE UNPREDICTABLE, BUT THE BILLS ARRIVED LIKE CLOCKWORK…
I quickly realized that running a business in practice is a lot different than running one in theory. I did everything I was supposed to do, from joining the Chamber of Commerce and investing in marketing to providing my team with incentives to produce.
No matter what I tried, it was like treading water. I was making enough to survive, but not enough to get ahead.
The Wealthy Franchisee
The Wealthy Franchisee
GROWTH WAS ELUSIVE AND TEAM MORALE WAS LOW…
The Wealthy Franchisee
UNDERSTANDING THE HUMAN ELEMENT WAS THE KEY THAT WOULD TAKE MY FRANCHISE TO THE NEXT LEVEL
(AND BEYOND).
MY 3-PRONGED APPROACH TO SUCCESS
✓ THINK like a successful franchisee, with control over your emotions and a winning outlook.
✓ LEAD in a way inspires team members and develops them into a high-performing workforce.
✓ SERVE customers and the community with emotionally
satisfying experiences.
Once I started applying these strategies through my own proprietary method, the business took off.
The Wealthy Franchisee
Since then I’ve given presentations in all 50 U.S. states and throughout the world with franchise clients that include McDonald’s, Great Clips, GNC, RE/MAX, Smoothie King, and countless others.
Scott and Manager Jennifer Satzman receiving the
“Best Customer Service” award from Edible Arrangements Founder/CEO Tariq Farid
The Wealthy Franchisee
Because of my in-the-trenches experience and from interviewing hundreds of successful franchisees, I know what it takes to build a great business and make a memorable impact on the lives of customers and employees.
I've interviewed some of the best franchise business owners across many industries and have seen what they ALL have in common.
And I’ve authored The Wealthy Franchisee – the industry’s definitive guide on long-term franchise success.
The Wealthy Franchisee
CHECK OUT WHAT THESE FRANCHISE PROFESSIONALS HAVE TO SAY ABOUT WORKING WITH SCOTT.
"With Scott’s help, our brand is now serving customers at an even higher level, enhancing our reputation, and improving our bottom line."
CATHLEEN STEWART
VP MARKETING, BATTERIES PLUS BULBS
"As one of our most successful and dynamic franchisees, Scott knows what it takes to grow a franchise business. He gets to the heart of what it takes to succeed as a franchise owner going beyond the obvious, like stable finances and prime real estate, and focusing on the personal characteristics and values needed to become a leader in today’s highly competitive marketplace."
TARIQ FARID
FOUNDER AND CEO OF EDIBLE ARRANGEMENTS
“The Wealthy Franchisee program provided me with foundational business management techniques required to be successful. I recommend all franchisees take this program.”
Brian Preuss
Franchisee, Green Home Solutions
The Wealthy Franchisee
And now I’ve distilled everything I know and created a proven, repeatable system, so YOU can grow your franchise and become a wealthy franchisee too...
To make your journey to success, profitability, and financial freedom easier, i’ve distilled all my knowledge into one comprehensive program.
INTRODUCING...
TAKE YOUR FRANCHISE TO THE NEXT LEVEL IN 14 WEEKS (OR LESS)
The Wealthy Franchisee
Gain unique insights, develop custom strategies, and create practical step-by-step plans that help you:
✓ Optimize the profitability
of your franchise
✓ Regain control over
your daily schedule
✓ Improve the overall
quality of your life
✓ Unlock lasting,
long-term results
✓ Follow in the footsteps
of proven winners
It doesn’t matter whether you’re a brand-new franchisee looking to build a foundation for continued success, an established franchisee looking to take things to the next level, an aspiring franchise owner, or a franchise business manager…the content within this program will help you move forward.
The Wealthy Franchisee
GO FROM 0-60 IN 14 WEEKS
The program includes 7 easy-to-follow video learning modules, worksheets, guides, resources, live Q&A calls, expert coaching, and exclusive access to a private online community of like-minded business owners.
MODULE 1: Preparing yourself to become wealthy franchisee
The first step to progress is understanding your starting point.
In this module, you’ll develop an understanding of where you are in your franchise's journey and review the steps required to reach your end goal. We’ll also break down the fundamentals of what it means to be a wealthy franchisee and explore strategies for embedding the foundation in your business.
MODULE OBJECTIVES:
✓ Discover what “wealth” really means, and how you can obtain it.
✓ Learn the “Think, Lead, Serve” philosophy of the wealthy franchisee
✓ Understand the Three Factors for Franchise Performance and the “Trigger to Trouble” Process
Resources & Tools:
✓ The Business Assessment Wheel - A wheel template for you to assess your progress at the beginning and end of the program in the eight focal areas for being a wealthy franchisee.
✓ Understanding Your Business Performance Worksheet – A tracker to list and score the factors impacting the performance of your business.
✓ Field Consultant Feedback Questionnaire – A questionnaire to get feedback from your peers to help you boost your performance and grow your business.
✓ Find Your Growth Focus: Time Use Assessment – A task list and quadrant to fill in to keep you and your team focused on working smart with your time
The Wealthy Franchisee
MODULE 2: CUTTING LOOSE COMMON FRANCHISE SANDBAGS
When it comes to franchise growth, one of the biggest mistakes people make is focusing on hard skills over the ‘human factors’ of business. If the human elements are neglected, you’ll never reach the level of success you deserve.
In this module, you’ll learn to identify the “sandbags” that hold you down and cut them loose. You’ll also discover how to harness the human elements that distinguish great businesses.
MODULE OBJECTIVES:
✓ Identify and avoid common mental blockers
✓ Outsmart your ego, insecurities, and negative beliefs
✓ Develop a SWOT analysis to avoid complacency
✓ Learn to use Franchise Comparison to your benefit
✓ Understand objective metrics for measuring
business performance
Resources & Tools:
✓ Negative Self-Talk Reflection Tool – A reflection tool to surface insecurities and negative self-beliefs and separate fact from feeling so you can break through the mindset traps which are keeping you stuck
✓ SWOT Analysis – Get clear on your strengths, weaknesses, opportunities, and threats, so you always know exactly what to start doing, continue doing, stop doing, and where you need more information
✓ Wealthy Franchisee Metric and Improvement Planner – A simple-to-use improvement tracker for all the KEY metrics which are essential for your business success
✓ The Reality Check Comparison Worksheet – A log of your targets and beliefs relating to other franchisees to give you new ideas to improve your business
The Wealthy Franchisee
MODULE 3: building a team of superstars
If you view your employees as replaceable means to an end, you’ve already limited your opportunities to grow. Having the right people on your team can make or break your franchise business.
In this module, you’ll discover the importance of workplace philosophy and culture, learn how to make better hiring decisions, and ultimately how to create the high-performing dream team that will help your franchise reach new heights.
MODULE OBJECTIVES:
✓ Establish a workplace philosophy
✓ Build a high-performing culture
✓ Overcome hiring biases through discipline
✓ Identify key employee traits and characteristics
✓ Create a “Hiring Matrix” to improve decision making
Resources & Tools:
✓ The Culture Creation Toolkit – A guide to help you define your beliefs, rituals, language, purpose, vision, and values and what you can do daily to reinforce your business’s culture
✓ Ideal Employee Profile - Each job requires a specific skill set, this tool will help you identify those specific traits the job requires
✓ The Right Person for the Right Job Hiring Matrix – A tool to evaluate job candidates against your ideal characteristics and overcome hiring bias so you can focus on what matters
✓ Behavioral Interview Questions – A list of interview questions to help determine if job candidates have the qualities you need for the positions you’re filling
The Wealthy Franchisee
MODULE 4: employee coaching: developing high performing independent leaders
You might think you’re stretched too thin to focus on coaching your employees, but this mindset is setting you up to fail. Spending time helping your employees become independent will pay off big time in the future.
In this module, you’ll receive a crash course in employee coaching with practical tips for success that you can put in your franchise owner toolkit today.
MODULE OBJECTIVES:
✓ Learn when to promote, when to coach, and when to terminate
✓ Discover the importance of coaching
✓ Incorporate coaching into your daily routine
✓ Assess and promote higher skills in your ranks
✓ Optimize employee focus (and performance)
Resources & Tools:
✓ 30-Second Leadership Model – A quick-check visual reference for diagnosing where an employee is now in terms of skill set and mindset, with action prompts to guide you on what they need next for training, motivating, and coaching
✓ 30-Second Leadership Practice Quiz – A 10-question quiz with answers and explanations to test and reinforce your mastery of the model
✓ 30-Second Leadership Performance Tracking – A spreadsheet and template to track employees' skill set and growth, with examples, to help you monitor and improve your employees’ performance and give you a clear view of how they’re progressing
✓ 30-Second Leadership Coaching Tips – A list of powerful suggestions on how to best integrate coaching into your day to make maximum impact on your team members’ performance
The Wealthy Franchisee
MODULE 5: creating the ultimate customer experience
Ask the average franchisee what they sell and they’ll give you a list of products. A wealthy franchisee knows that, in addition to burgers or haircuts or fruit baskets, they are selling a FEELING.
In this module, we’ll focus on creating the type of rewarding experience that keeps your customers coming back while encouraging them to tell their friends (and the internet) all about your business.
✓ Turn routine transactions into authentic connections
✓ Get to know your customers wants, needs, and feelings
✓ Replace ‘upselling’ with ‘upserving’ and reap
the rewards
✓ Understand the three-act structure of customer service
Resources & Tools:
✓ The Raving Fan Creator: Determining What Your Customer Values - A worksheet on how to identify what your customers value so you can wrap your operation around honor those values to make sure they always leave happy
✓ The Customer Influence Triangle – A tool for increasing your influence over customers so you can create more impactful experiences they remember, talk about, and want to repeat
✓ The 3 Acts Of Customer Service – A guide on how to construct your 3 acts of customer service to determine how you greet them, how you treat them, and how you complete them to ensure they enjoy and remember the experience.
✓ Rules For Customer Engagement – A list of 10 must-do’s to make sure you’re providing the absolute best customer experience
The Wealthy Franchisee
MODULE 6: maximizing the value of your royalty
If you are limiting your growth because of your relationship with your franchisor, you are leaving money on the table.
In this module, you’ll gain insight into the franchise partnership, and discover what you can do to generate the best possible outcomes for your business. You’ll be able to communicate and collaborate more constructively with your franchisor, giving you greater access to the support and services you’re already paying for.
MODULE OBJECTIVES:
✓ Facilitate effective franchisor collaboration
✓ Learn to diffuse tension and deal with issues
✓ Focus on building a brand, not just a business
✓ Take advantage of the available resources
✓ Boost profits by utilizing your field support consultant
Resources & Tools:
✓ Franchisor Relationship Analysis Tool – A questionnaire and reflection tool to uncover the beliefs you have about your franchisor, identify whether they are fact or feeling, and highlight where you can improve the relationship
✓ Getting Maximum Benefit from Franchisor Resources – A questionnaire to fill out with your field consultant to assess the resources you are currently using, and identify which ones you have yet to take advantage of
✓ Franchise Tension Triggers – A breakdown of the most common sources of tension that pull many franchisees off course
✓ Positive Partnership Comparison – A side-by-side comparison of how wealthy franchisees and struggling franchisees think, behave and work with their franchisor
The Wealthy Franchisee
MODULE 7: big picture, big payoff: thinking beyond your business
The last step towards becoming a wealthy franchisee is focusing on the big picture – community service, your purpose, your mission, and ultimately your profitability.
In this module, you’ll go deeper into your values, the culture of your business, and your place in the world. You’ll also develop big picture strategies and learn how to embed yourself into the local community while earning more profit and more free time.
MODULE OBJECTIVES:
✓ Develop a Big Picture Perspective
✓ Understand the connection between community impact and business growth
✓ Fine-tune your overall purpose and business philosophy
✓ Incorporate your mission into your business
✓ Explore your next steps as a Wealthy Franchisee
Resources & Tools:
✓ Philosophy Defining Toolkit - A guide on how to write a meaningful Philosophy Statement for your business, and then operationalizing this philosophy into daily practices that promote better teamwork, better service and more growth
✓ Making A Difference: Your Cause Marketing Plan – A questionnaire and plan to put community and contribution at the heart of your business while still getting results
✓ Business Assessment Wheel - A wheel template for you to assess your progress at the end of the program, compared to where you were at the start, in the eight focal areas for being a wealthy franchisee
READY TO BECOME A WEALTHY FRANCHISEE TODAY?
The Wealthy Franchisee
NOT ENOUGH?
When You Enroll In The Wealthy franchisee program Today, Get These...
UPGRADE TO PRO OR ULTIMATE
AND UNLOCK exclusive BONUS CONTENT
BONUS 1
Get 6-months of access to our Private Facebook Group and share your progress with Scott and your fellow franchisees.
BONUS 2
6 MONTHLY LIVE SESSIONS WITH SCOTT GREENBERG
Have a question about the modules or your business? Get unstuck in a matter of minutes through group Q & A calls with Scott.
BONUS 3
Loyal employees translate into loyal customers and increased profit.
Master two key ways to motivate your team.
BONUS 4
3-STEP DIGITAL REPUTATION
ACTION PLAN
The town square has gone digital. Develop an expert-level process for monitoring and improving your online ratings.
ready to start your journey to profitability?
HERE’S EVERYTHING THAT’S INCLUDED IN
Gain exclusive access to 7 video teaching modules, plus all my tools, tutorials, guides, exercises,
- The Business Assessment Wheel
- Understanding Your Business Performance Worksheet
- Field Consultant Feedback Questionnaire
-
Find Your Growth Focus: Time Use Assessment
-
Negative Self-Talk Reflection Tool
-
SWOT Analysis
-
Wealthy Franchisee Metric and Improvement Planner
-
The Reality Check Comparison Worksheet
-
The Culture Creation Toolkit
-
Ideal Employee Profile
-
The Right Person for the Right Job Hiring Matrix
-
Behavioral Interview Questions
-
30-Second Leadership Model
- 30-Second Leadership Practice Quiz
- 30-Second Leadership Performance Tracking
- 30-Second Leadership Coaching Tips v
-
The Raving Fan Creator: Determining What Your Customer Values
-
The Customer Influence Triangle
-
The 3 Acts Of Customer Service
- Rules For Customer Engagement
-
Franchisor Relationship Analysis Tool
-
Getting Maximum Benefit from Franchisor Resources
- Franchise Tension Triggers
-
Positive Partnership Comparison
-
Philosophy Defining Toolkit
-
Making A Difference: Your Cause Marketing Plan
REDUCE YOUR STRESS, REGAIN YOUR FREE TIME, AND LEVEL UP YOUR BUSINESS TODAY.
BASIC
Total Value: $3,500
only $987
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THE WEALTHY FRANCHISEE
PRO
✓ 7 Modules of The Wealthy Franchisee program content
✓ All the tools, worksheets, guides, and resources
PLUS:
✓ Bonus #1: Access To Our Members-Only Online Community
✓ Bonus #2: 6 x Monthly Live Group Business Breakthrough Sessions With Scott Greenberg
✓ Bonus #3: Understanding The Two Forms of Motivation, Plus The Employee Motivation Reflection Tool
✓ Bonus #4: 3-Step Digital Reputation Action Plan
✓ Bonus #5: Turning Angry Customers into Customers for Life
PLUS:
✓ Access to The Manager’s Program
✘ 12 One-On-One Coaching Sessions With Scott Greenberg
total value: $5,000
ONLY $1987
100%Safe and Secure Checkout.
Payment processed through secure gateway networks
THE WEALTHY FRANCHISEE
ULTIMATE
✓ 7 Modules of The Wealthy Franchisee program content
✓ All the tools, worksheets, guides, and resources
PLUS:
✓ Bonus #1: Access To Our Members-Only Online Community
✓ Bonus #2: 6 x Monthly Live Group Business Breakthrough Sessions With Scott Greenberg
✓ Bonus #3: Understanding The Two Forms of Motivation, Plus The Employee Motivation Reflection Tool
✓ Bonus #4: 3-Step Digital Reputation Action Plan
✓ Bonus #5: Turning Angry Customers into Customers for Life
✓ Access to The Manager’s Program
PLUS:
✓ 12 One-On-One Coaching Sessions With Scott Greenberg
total value: $9,200
ONLY $4987
100%Safe and Secure Checkout.
Payment processed through secure gateway networks
The Wealthy Franchisee
UNLOCK exclusive BONUS CONTENT
when you UPGRADE TO PRO OR ULTIMATE
BONUS 1
ACCESS TO OUR EXCLUSIVE ONLINE COMMUNITY
Get 6-months of access to our Private Facebook Group and share your progress with Scott and your fellow franchisees.
BONUS 2
6 MONTHLY LIVE SESSIONS WITH SCOTT GREENBERG
Have a question about the modules or your business? Get unstuck in a matter of minutes through group Q & A calls with Scott.
BONUS 3
RECEIVE BONUS EMPLOYEE MOTIVATION TOOLS
Loyal employees translate into loyal customers and increased profit. Master two key ways to motivate your team.
BONUS 4
3-STEP DIGITAL REPUTATION ACTION PLAN
The town square has gone digital. Develop an expert-level process for monitoring and improving your online ratings.
THE WEALTHY FRANCHISEE BUSINESS PROGRAM at work
“This program equips franchisees with tools to understand the human element in of their businesses. It also helps franchisees to focus on the elements that will help them to sustain long term success and true wealth.”
Angela Cassin
Director Of Operations, Round Table Pizza
"My business and abilities have been transformed by Scott Greenberg’s coaching. He has provided valuable advice on areas ranging from the super-practical (e.g. developing an effective interviewing process) to the deeply philosophical. I highly recommend Scott as a coach and mentor for any franchisee."
Sean Weinberg
Franchise Owner, Code Ninjas
"He is great at helping me identify my blind spots. Scott is also able to easily diagnose the issues in my franchise business that are holding me back and coming up with solutions."
Mark Petro
Franchise Owner, Green Home Solutions
The Wealthy Franchisee
FREQUENTLY ASKED QUESTIONS
When will I have access to the materials?
You’ll have immediate access to the Getting Start Module and Module 1 as soon as you join the program. The remaining modules will be released every two weeks. You will have forever access to the program materials, so you can use them whenever you like, now or in the future.
How much time should I set aside per week?
You can go through the modules at your own pace, but you should expect to set aside 2-3 hours per week to complete each module. This includes making changes to grow your business.
How do I ask questions or get feedback during the program?
You can submit your questions for our Live Q&A Calls via email to info@TheWealthyFranchisee.com. You may also post questions to our private Wealthy Franchisee Facebook Community.
What if I’m not available for the Q&A calls? Can I get recordings?
Yes, we will send you a link to the call recording so that you can listen at your convenience. If you’ve sent in a question for the Q&A call, we will answer your question, even if you can’t attend the live session.
How long is the program?
The program is 7 modules and lasts for 14 weeks. The Manager Program is 3 modules and lasts
for 6 weeks.
The Wealthy Franchisee
QUESTIONS ABOUT THE NEXT STEPS IN YOUR JOURNEY?
REACH OUT ANYTIME – SCOTT AND THE TEAM ARE ALWAYS HAPPY TO HELP.
say yes to more free time, less stress, and a profitable franchise
Countless franchises have used Scott’s expert insights to level up their operation over the years – with The Wealthy Franchisee Business Breakthrough Program it’s never been easier to join them. Sign up today and unlock the benefits for your team today.